Cookie Policy
Effective Date: January 1, 2025 | Last Updated: January 7, 2025
DPDP Act 2023 Compliant Cookie Management
This Cookie Policy explains our use of cookies and similar technologies in compliance with India's Digital Personal Data Protection Act (DPDP) 2023 and related regulations.
Cookie Consent Management
We use a registered consent management system as required by DPDP Act 2023. You can manage your cookie preferences at any time using the controls below:
1. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit our website. They help us provide you with a better browsing experience by remembering your preferences and enabling essential website functionality.
Session Cookies
Temporary cookies that are deleted when you close your browser. These are essential for website functionality during your visit.
Persistent Cookies
Cookies that remain on your device for a set period or until you delete them. These remember your preferences between visits.
DPDP Act 2023 Compliance
Under India's DPDP Act 2023, we obtain your explicit, informed, and unambiguous consent before storing any cookies that process personal data. You have full control over your cookie preferences.
2. Types of Cookies We Use
| Cookie Type | Purpose | Duration | Consent Required |
|---|---|---|---|
| Essential Cookies | Website functionality, security, load balancing | Session/1 year | Not Required |
| Analytics Cookies | Website performance analysis, user behavior insights | 2 years | Required |
| Functional Cookies | Language preferences, theme settings, form data | 1 year | Required |
| Marketing Cookies | Advertising personalization, conversion tracking | 1-2 years | Required |
3. Specific Cookies Used on Our Website
Essential Cookies (Always Active)
Duration: Session only | Provider: VirtualAppStudio
Duration: Session only | Provider: VirtualAppStudio
Duration: 1 year | Provider: VirtualAppStudio
Analytics Cookies (Consent Required)
Duration: 2 years | Provider: Google Analytics
Duration: 2 years | Provider: Google Analytics
Duration: 24 hours | Provider: Google Analytics
Functional Cookies (Consent Required)
Duration: 1 year | Provider: VirtualAppStudio
Duration: 1 year | Provider: VirtualAppStudio
Duration: 7 days | Provider: VirtualAppStudio
Marketing Cookies (Consent Required)
Duration: 90 days | Provider: Google Ads
Duration: 30 days | Provider: VirtualAppStudio
4. Third-Party Cookies and Services
We use trusted third-party services that may place cookies on your device. All third-party providers comply with applicable data protection laws and have appropriate privacy safeguards.
Google Services
- Google Analytics: Website traffic analysis
- Google Ads: Conversion tracking and remarketing
- Google Fonts: Web font delivery
- reCAPTCHA: Spam and bot protection
Social Media & Communication
- WhatsApp Business: Customer communication
- Facebook Pixel: Social media advertising (if consent given)
- LinkedIn Insights: B2B marketing analytics
- YouTube: Video content embedding
Each service has its own privacy policy and cookie management.
International Data Transfers
Some third-party services may transfer your data outside India. We ensure appropriate safeguards are in place as required by the DPDP Act 2023, including adequacy decisions and standard contractual clauses where applicable.
5. Cookie Consent Management
Your Consent Rights Under DPDP Act 2023
Your consent must be freely given, specific, informed, unconditional, and unambiguous. You have the right to withdraw consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
5.1 How We Obtain Consent
- Clear Cookie Banner: Prominent notice explaining cookie use when you first visit
- Granular Choices: Separate consent options for different cookie categories
- Plain Language: Easy-to-understand explanations of each cookie type
- No Pre-ticked Boxes: All consent requires active, affirmative action
- Separate from Terms: Cookie consent is separate from acceptance of Terms of Service
5.2 Managing Your Cookie Preferences
• Use the "Manage Cookie Preferences" button
• Available on every page footer
• Real-time preference updates
• Granular control by category
• Browser cookie settings
• Delete existing cookies
• Block future cookies
• Private/incognito browsing
5.3 Withdrawing Consent
You can withdraw your cookie consent at any time through:
6. Impact of Your Cookie Choices
Your cookie choices affect your browsing experience. Here's what happens when you accept or reject different types of cookies:
If You Reject All Cookies
- No saved preferences
- Repeated login requirements
- No form data retention
- Basic website functionality only
- Enhanced privacy protection
- No tracking across sites
- Minimal data collection
- Faster page loading
If You Accept All Cookies
- Personalized content and preferences
- Saved form data and settings
- Improved website performance
- Relevant service recommendations
- Better user experience optimization
- Targeted support and assistance
- Performance analytics for improvements
- Customized service offerings
Granular Cookie Management
You can choose which types of cookies to accept or reject. We recommend accepting essential and functional cookies for the best experience while making informed choices about analytics and marketing cookies based on your privacy preferences.
7. Browser Cookie Controls
All modern browsers allow you to manage cookies directly. Here's how to control cookies in popular browsers:
Google Chrome
- Click the three dots menu → Settings
- Go to Privacy and Security → Cookies
- Choose your cookie preferences
- Manage exceptions and blocked sites
Mozilla Firefox
- Click the menu button → Settings
- Select Privacy & Security
- Under Cookies and Site Data
- Choose custom settings
Safari
- Safari menu → Preferences
- Click the Privacy tab
- Select cookie preferences
- Manage website data
Microsoft Edge
- Click the three dots → Settings
- Go to Cookies and site permissions
- Select cookies and site data
- Configure your preferences
Mobile Browsers
Mobile browsers also offer cookie controls in their settings menus. Look for Privacy, Security, or Site Settings options in your mobile browser settings.
8. Cookie Policy Updates
Keeping You Informed
We may update this Cookie Policy to reflect changes in our practices, new cookie technologies, or regulatory requirements.
8.1 How We Notify Updates
- Material Changes: Email notification and prominent website banner
- Minor Updates: Updated "Last Modified" date at the top of this policy
- New Cookie Categories: Fresh consent request for new cookie types
- Regulatory Changes: Immediate compliance updates with user notification
8.2 Version History
9. Contact Information
If you have questions about our use of cookies or this Cookie Policy, please contact us using the information below:
Data Protection Officer
Company Address
G131, Phase III, Spencer Plaza
Anna Salai, Chennai
Tamil Nadu 600002, India
Response Time
We respond to cookie-related inquiries within 48 hours during business days. For urgent privacy matters, please call our Data Protection Officer directly.
DPDP Act 2023 Compliance Statement
This Cookie Policy is fully compliant with India's Digital Personal Data Protection Act (DPDP) 2023, Information Technology Act 2000, and all applicable Indian data protection regulations. Last updated: January 7, 2025.